A call to action (December-2013)

Last year at this time, I used this forum to present a case for the oil and gas industry to take even more action to improve its image. The vast majority of the world's energy consumers still do not fully appreciate the connection between cost-effective energy, and their present and future living conditions. Our industry continues setting a fine example through responsible development; however, we are not gaining ground quickly enough with respect to better understanding by the public of affordable energy's contributions to society. The industry must foster that understanding, to solidify foundational support for further progressing development.